When I first started learning about digital marketing, one thing that always tripped me up was the terms retargeting and remarketing. I remember sitting in a client meeting, hearing both words used back to back, and thinking: “Aren’t they the same thing?” If you’ve ever felt the same, don’t worry you’re definitely not alone. Over […]
Retargeting vs. Remarketing — What’s the Difference? Read More »
When you start learning about digital marketing or setting up ads for your website or business, you’ll come across a lot of terms that sound similar but actually mean very different things. Two of the most common terms are Paid Search and Cross Network. If you’ve ever felt confused about the difference you’re not alone.
Paid Search vs. Cross Network: What’s the Difference? A Simple Explanation Read More »
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2021 Advertising Trends: here’s what nobody is talking about Read More »
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Milk as you’ve never seen it before; greatest advertising stunt Read More »